Britney Turnoff Units (BTU)
A widely-used but nonstandard measurement of annoyance toward manufactured pop acts; precisely, the number of seconds of a given artist's output required to turn an appreciation for the artist based solely on their status as eye-candy into a crawling revulsion at the mention of their very name.
See also Jewel.
The generally accepted measurement of high camp, Luhrmann Units represent the number of times a piece of kitsch has to be diluted by its absorption into mainstream popular culture before a panel of five highly opinionated gay men feel it is no longer distinctly "theirs" any more.
The quantised unit-thickness of incredibly tight trousers.